Engage First

THE BOOK
EVERY LEADER,
SALESPERSON, AND
COMMUNICATOR
NEEDS TO READ

Unlock the power of engagement to capture attention, build trust, and drive real results.

In today’s noisy, distracted world, connection is your greatest competitive edge. Engage First by Anders Boulanger is your roadmap to making every interaction matter.

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Available in paperback
and Kindle.

Free Report on how to be more engaging. Learn How

Hear from the Author

Anders Boulanger shares why engagement is everything — in business, leadership, and life.

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for Readers

Get a Free Training Course
When You Buy Engage First

Purchase the book and unlock exclusive on-demand presentation training with Anders Boulanger.

How it works:

  • Buy Engage First on Amazon
  • Find the first word on page 33
  • On Kindle use the notated page breaks to find page 33.
  • Enter it on our bonus form to receive your free course link via email.
  • Unlock Your Free Training

Go beyond the book!
Free Presentation Training

Go beyond the book

From the
Foreword by
Shep Hyken

Engagement isn’t just a buzzword—it’s a survival strategy. This book doesn’t just tell you why engagement matters—it shows you how to make it happen. If you’re a business leader, a salesperson, a speaker, or anyone who wants to connect more effectively with people, you need this book.

SHEP HYKEN, CUSTOMER SERVICE & EXPERIENCE EXPERT
& NEW YORK TIMES BESTSELLING AUTHOR

From the very first page,
Engage First shows you how to cut through the noise, grab attention, and create memorable moments that build trust and loyalty.

What You’ll Discover in Engage First

How to capture attention in a world of distractions

How to create “Moments of Magic®” that delight

Strategies to drive results in sales, leadership, and everyday communication

The secret to building authentic, lasting trust

What Readers Are Saying

  • Few people understand, let alone have mastered, the skill to create immediate, impactful, and unforgettable connection like Anders has.

    ROB WOZNY, SCMP, AUTHOR, STORYTELLING FOR BUSINESS

  • Packed with stories, strategies, and exercises that make ideas easy to apply. A must-read for anyone who wants to be more impactful and memorable.

    Jim Tedesco, GM & SVP Customer Success, Veeam Software

  • A powerful call to reclaim meaningful engagement. Anders challenges readers to break free from digital noise, communicate with purpose, and lead with presence.

    SCOTT LILLIS, PRESIDENT & CEO, THE LILLIS TECHNOLOGY GROUP

  • A practical, inspiring guide to mastering human connection. Whether you’re in sales, leadership, or public speaking, this book gives you the tools to truly engage.

    Deri Latimer, Author, Resilience Rebel

Meet Anders Boulanger

Anders Boulanger is a professional speaker, performer, and CEO of Engagify. For over 20 years, he has helped organizations across industries capture attention, build trust, and inspire action. Known as “The Infotainer,” Anders has performed more than 5,000 live shows and delivered keynotes and workshops that teach leaders, sales teams, and communicators the art of engagement.

In Engage First, Anders shares his field-tested strategies for creating meaningful connections that drive results — whether you’re leading a team, selling a product, or delivering unforgettable customer experiences.

Engage First
Anders Boulanger

Ready to
Engage
First?

Don’t just be heard — be remembered. Build stronger connections. Close more deals. Create experiences that matter.

BUY ON AMAZON

Available in paperback
and Kindle.