Small talk refers to casual conversations or light-hearted discussions. It’s a way to break the ice and make connections.
In making a sales pitch, small talk is often used as a way to build rapport with potential customers. By showing that you’re interested in them and their needs, you can create a more comfortable and productive conversation.
But sometimes, small talk can be awkward. You might find yourself just waiting to talk about a topic that interests you, instead of really listening to the other person.
If you’re guilty of this, don’t worry, you’re not alone. Many people find it difficult to make small talk. But there are a few things you can do to improve your small talk skills and make it more enjoyable for everyone involved.
Here are a few tips:
- Be interested in the other person – Ask questions and really listen to their answers. If you are trying to make a sales pitch, ask them questions first, may it be about their business, their needs, and their goals. Listen attentively and show that you’re genuinely interested in what they have to say.
- Be yourself – Don’t try to be someone you’re not. People can tell when you’re being fake, and it will make the conversation feel forced.
- Be positive – Small talk is all about making connections, so focus on the positive side. Talk about things that you’re both interested in and that you can relate to.
- Be respectful – Avoid talking about controversial topics or making offensive jokes. You want the other person to feel comfortable talking to you, so it’s important to be respectful of their boundaries.
- Be brief – Small talk should be short and sweet. Don’t overstay your welcome.
The above tips will help improve your way of making small talk enjoyable for everyone involved. You can use this to build rapport with potential customers and increase your chances of closing a sale.