What can salespeople learn from a Children’s book?

TAGS: ,

What can salespeople learn from a children’s book? It’s not so much what they learn from reading it, but to be reminded of how one would read it. ??‍♀️ ??

? To make things exciting and engaging for a child we learn to be more animated and attach more meaning to our words when we say them.

??‍? ??‍? Then we get all professional in the workplace and start using multisyllabic compound nouns that the marketing department wants us to use. We say the words but we don’t put a whole lot into them.

?We get so that we’re just saying words and dumping data. Data that comes from our head straight out of our mouths. In the attention economy, just saying the right words is not enough to engage prospects and clients.

❌We need to go beyond saying the right things and say them right.✅

We need to dump the data dumps and rehumanize our language to make our message impactful. ?

Connect to your words and make people feel, instead of just thinking, and watch how people respond to you and your message.

Related Learning

Stop Data Dumping: Start Telling Stories

Have you attended an event where the speaker had everyone laughing? You walk away feeling energized and engaged, perhaps even pondering what made their presentation so effective. The truth is that simply dumping data on…

Creating Presence Through Awareness

Executive presence can really set you apart. But how do you actually build that kind of presence? It starts with awareness—being fully aware of how you’re coming across and how people see you. The way…

Simply Sayable

We often encounter communication that feels stiff and filled with jargon, making it hard for people to connect. Companies tend to rely on complex “corporate speak,” a style full of buzzwords that can confuse rather…