Thycotic RSA 2020 Success Interview

TAGS: ,


With goals of 10 thousand scans for RSA 2020 Thycotic had their work cut out for them. With teamwork, perseverance and a whole lot of positive energy this company made their presence felt at Moscone Center in San Francisco.

Learn from Jen Carroll Thycotic’s Events Director, about their strategy and challenges of pulling off 10k scans in just 23 hours of exhibiting time.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Learning

Trade Show Training for Teams That Already Know the Product

One of the biggest assumptions exhibitors make is that product knowledge equals trade show readiness. It makes sense. Your team knows the solution. They understand the features. They can answer technical questions. They may even…

The Missing Middle Between Booth Traffic and Sales Conversations

Most exhibitors know they need booth traffic. They also know they want sales conversations. The problem is what happens in between. That in-between space is where the booth experience either creates momentum or falls apart….

Common Trade Show Booth Design Mistakes That Kill Engagement

A great-looking booth and an engaging booth are not the same thing. Plenty of visually stunning booths still struggle to get attendees to stop. Exhibitors often invest heavily in design elements that photograph well but…